Many SEO experts say that using images in your blog posts can improve search engine rankings. Unfortunately, many bloggers often are not aware of blog image SEO best practices and how to use images in a way that benefits search engine rankings. In this blog, we’ll discuss how to use images for better search engine rankings and how to use images for better online marketing in general.
What Is Image SEO?
Image SEO is the process of optimizing images for search engines. This includes creating descriptive file names, alt text, and choosing the right file format. By optimizing images for search engines, you can improve your website’s visibility and ranking in image search results.
The Psychological and Emotional Reason Why People Use Images in Their Blog Post
There are many psychological and emotional reasons why people use images in their blog posts. For example, images can help to capture and convey the feeling or atmosphere of a particular moment or event.
They can also help to communicate a message or idea more effectively than words alone. In addition, images can evoke certain emotions in the viewer, which can make a blog post more memorable or impactful. Images can simply make a blog post more visually appealing, which can help to draw in readers and keep their attention.
The Key Elements of Image SEO for Ranking in Search Engines
There are a few key elements to image SEO if you want your images to rank well in search engines.
Make sure to use relevant and descriptive filenames and alt text for your images. Ensure that your images are of a good quality and size – both of which can affect your ranking. You should also make sure your website is optimised for image search, including adding image sitemaps and using the correct tags.
If you follow these steps, you should see your images ranking well in search engines.
How to Find Images for Your Blog Posts
If you’re like most bloggers, you’re always on the lookout for new, high-quality images to use in your posts. But with so many options out there, it can be tough to know where to start. Here are a few tips to help you find the perfect images for your blog posts:
1. Use search engines. One of the easiest ways to find images is to simply use a search engine like Google or Bing. When you search for a term, be sure to include the word “image” to get the best results. Look for Creative Commons license for the images.
2. Check out stock photo sites. Stock photo sites like Shutterstock, Getty Images and so many others offer a wide variety of high-quality images that you can use on your blog. However, many of these images come with a price tag, so be sure to budget accordingly.
3. Use Creative Commons. Creative Commons is a great resource for finding free, high-quality images. Simply search for the term “Creative Commons” followed by the type of image you’re looking for (e.g., “Creative Commons photos of cats”).
4. Ask your friends and family. If you’re having trouble finding just the right image, try asking your friends and family for help. They may have some great photos that you can use on your blog.
5. Get creative. If all else fails, you can always get creative and take your own photos. With a little effort, you’re sure to find the perfect images for your blog posts.
How to Optimize Your Blog Post Image for Search Engine
When it comes to blog post images, there are a few things you can do to ensure that your images are optimized for search engines.
First, make sure that your images are relevant to your blog post topic. This will help ensure that your images show up in relevant searches. Secondly, make sure to use keywords in your image file names and alt text. This will help your images show up in search results for those keywords.
Finally, try to use unique and original images whenever possible. This will help your blog post stand out from the others in the search results.
By following these simple tips, you can help ensure that your blog post images are optimized for search engine visibility.
How to Improve Your Blog Post Image Quality
If you’re looking to improve the quality of your blog post images, there are a few things you can do.
Make sure you’re using a high-quality camera or phone to take your photos. Try to avoid using filters or editing your photos too much – instead, focus on taking well-composed and well-lit photos.
Consider using a service like Canva or PicMonkey to add text or graphics to your photos to make them more eye-catching and engaging.
How Many Images Should I Use in a Blog Post?
This is a difficult question to answer, as it depends on a number of factors, such as the topic of the blog post, the length of the post, and the overall tone and style of the blog.
In general, however, it is generally advisable to use between 1 and 5 images in a blog post. Too many images can be overwhelming and make the post seem cluttered, while too few images can make the post seem sparse and dull.
Finding the right balance of images is often a matter of trial and error, but a good rule of thumb is to use 1 image for every 200-300 words of text.
How Can Images Help You With Traffic and SEO?
Images can help you with traffic and SEO in a number of ways. First, they can help to make your website more visually appealing, which can help to attract more visitors.
Additionally, if your images are properly optimized, they can also help to improve your website’s search engine ranking, which can lead to more traffic.
Images can also help to share your content more effectively on social media, which can also lead to more traffic.
Images Can Be Used to Optimize Long Tail Keywords
Images can be a great way to optimize for long tail keywords. By using images that are related to the keyword, you can help your website rank higher in search engine results pages. Additionally, images can help improve the click-through rate to your website.
How to Write Better SEO Captions for Blog Post Images?
When it comes to writing SEO captions for blog post images, there are a few key things to keep in mind.
Make sure your keywords are included in the caption. This will help your image show up in search results when people are looking for those keywords. Keep your caption concise and to the point. Don’t try to stuff too many keywords into the caption, as this will only make it difficult to read.
The caption should accurately describe the image. This will help people understand what they’re looking to see when they click on the image, and it will also help with your search engine ranking.
Optimize the Image File Name to Get Better Search Results
When you are trying to optimize an image for better search results, one of the most important things to consider is the file name. The file name is one of the first things that a search engine will look at when trying to determine what an image is about, so it is important to make sure that it is descriptive and keyword rich.
There are a few things that you should keep in mind when choosing a filename for your image. Try to use relevant keywords that describe the image. These keywords should be ones that people are likely to use when searching for this type of image. The file name should not be too long or too difficult to remember. Avoid using special characters or spaces in the filename.
By following these tips, you can help to ensure that your image is more likely to show up in search results. This can help to increase traffic to your website or blog, and can ultimately lead to more sales or conversions.
What Is the Best Size for an Image for Social Media and for SEO?
It depends on a number of factors, such as the specific social media platform you are using and the purpose of the image (e.g. for branding or for driving traffic to a website). However, there are some general guidelines that you can follow.
For social media, it is generally recommended to use images that are square or close to square in shape (e.g. 1000 x 1000 px). This is because most social media platforms display images in a square format, so using a square image will ensure that your image is not cropped or distorted.
Additionally, using a square image will allow you to maximize the amount of space that your image takes up on the screen, which can help to grab attention and stand out from the rest of the content.
For SEO, it is generally recommended to use images that are at least 1200 x 630 px. This is because Google will favor images that are this size when displaying them in search results. Additionally, using a larger image will help to ensure that your image is not cropped or distorted when it is displayed in search results.
Which Image Extensions Are Best for SEO?
Different image extensions can offer different advantages and disadvantages in terms of SEO. However, some general tips that can be followed include using JPEGs for photos and images with lots of detail, and using PNGs for images with fewer colors or transparent backgrounds.
How to Add Alt Tag to the Image?
Adding an alt tag to an image is quite simple and only takes a few seconds. Here’s how you do it:
- Find the image you want to add the alt tag to and right-click on it.
- Select “Properties” from the drop-down menu.
- A new window will pop up. Under the “General” tab, you will see a field that says “Alternate text.”
- Enter the text you want to appear in the alt tag in this field. 5. Click “OK” to save your changes.
That’s all there is to it! Now, when someone views the image, they will see the alternate text you entered.
The Post Layout: What’s the best way to display your pictures?
There are a few things to consider when determining the best setup to post images. The first is the size of the images. If the images are too large, they will take up too much space on the page and make the text difficult to read.
Conversely, if the images are too small, they will be difficult to see. The second thing to consider is the number of images. If there are too many images, the page will appear cluttered and overwhelming.
However, if there are too few images, the page will appear empty and unfinished. The third thing to consider is the content of the images. The images should be relevant to the text and should add to the overall meaning of the page.
Limit the Usage of Stock Images and Prefer Your Own Images in Your Blog Post
If you’re like most bloggers, you’re always looking for ways to spice up your posts and make them more visually appealing. One easy way to do this is to use stock images. However, there’s a downside to using stock images.
They can be expensive and they can make your blog look like everyone else’s.
So, if you want to stand out from the crowd, try using your own images instead of stock images. This can be anything from photos you’ve taken yourself to images you’ve created using software like Photoshop. Not only will your blog look more unique, but you’ll also save yourself some money in the process.
Conclusion
Images are a huge part of what makes the internet so interesting and exciting. They allow us to express our ideas and allow other people to get a better idea of what we’re talking about. However, it’s also important to remember that images can also be a powerful tool for search engine optimization. Hope you liked the tips above for better image SEO.